ABOUT

To Dream or To Die is a small record label located in Ann Arbor, MI. We’re here to help the local artists who aren’t looking for big labels and tons of bling.

Currently focused on audio only, however, expect to find visual, including video, artists here in the near future.

GOALS

To Dream was founded in March of 2010 by Brian Schmieder and Chris Lopez. They both love music and hate paying more than 99 cents per track. Here are some of the ideas they cherish:

Artists on our label are our family. We do what we can to help them out and make their experiences here memorable.

We’re also customers. Tracks will never be more than 99 cents. And we like deals, so we’ll offer them all the time.